The Abarth brand is one of the most famous among the brands associated with car racing. The brand’s cars have been actively participating in car racing in Italy and other European countries for more than half a century.
The Italian company Rinaldo Piaggio SPA started its production activity with the creation of small light-engine aircraft. Several models were produced serially, but for this was completely useless in terms of economic success of the company, so the company’s management decided to switch to automotive production.
The design of the classic AM General logo is quite simple in terms of composition. The basis of the logo is the name of the brand, for which a specially designed font was used – well readable, with smoothed corners. The color solution of the logo are red, blue and white colors – they depict the national flag of the United States.