Daihatsu logo


Founded March 1, 1907
Headquarters Osaka, Japan
Key people Koichi Ina (Chairman)
Masanori Mitsui (President)
Owner Toyota Motor Corporation
Parent Toyota Group
Subsidiaries Perodua
Website www.daihatsu.com

The Daihatsu logo is one of the simplest yet the most effective automobile logos ever presented. It represents the letter ‘D’ – the first one in the company name – in a unique shape. The name originated from two Japanese words – “dai”, the kanji spelling of the first letter of Osaka, where the company is headquartered, and “harsudoki seizo” (engine manufacture). Thus, the name carries quite a load of general information about what the company produces and where it is located.



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