|Key people||Annette Winkler (CEO)|
Smart is a relatively young automobile manufacturer, as it has been around since the 1970s. The brand belongs to Daimler AG. The company specializes in microcars. The emblem features a gray “C” and is complemented by a yellow arrow, which points to the right and symbolizes ‘forward thinking’. The “C” means ‘compact’ to emphasize the small size of vehicles.